Fashion Boutique Find: DEAR: Rivington+ NYC

DEAR: Rivington+ NYC | meltingbutter.com Fashion Hotspot

NoHo, the neighborhood wedged between East Village and SoHo – is a quieter, unexplored area of NYC, but filled with a delight of hidden restaurants, soul food, boutiques, galleries and character all of its own. It’s little wonder that Moon Rhee, co-owner of clothing and home wares store DEAR: Rivington+, chose to relocate its new […]

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Fashion Boutique Find: Rachel Comey NYC

Rachel Comey NYC - Melting Butter Fashion Hotspot

A downtown jaunt around Soho would take you to familiar spots that would warm any New Yorker’s heart – homegrown pizza joints that have been run over many generations, that famous deli down the road known for their freshly cut meats which will make all of your co-workers jealous; and of course – some of […]

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Fashion Boutique Find: Bird NYC

Bird NYC - Melting Butter Fashion Hotspot

Better known for its thriving community of rugged hipsters, food aficionados and creative talent, Brooklyn is fast becoming a hub of high fashion. Jen Mankins, owner of Bird boutique, has decided to keep it in the Brooklyn family with her third (and largest) boutique in Williamsburg. Like many places in the area, the boutique also […]

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Maastricht Fashion Find: Ellen:truijen Flagship

Ellen Truijen Maastricht | Melting Butter Fashion Hotspot

When in Maastricht, the cultural town on the southern tip of The Netherlands, minimalist design enthusiasts should pay a visit to Dutch designer Ellen:truijen’s first flagship boutique where she also resides and works. The store’s restrained; even muted interior speaks to the brand’s design philosophy of timelessness, sobriety and simplicity and so too do the […]

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NYC Concept Store Find: Filson Flagship

NYC Concept Store Find: Filson Flagship | meltingbutter.com

Filson, the American heritage brand best known for stubbornly made, unfailing goods for the modern adventurer has its first concept store in NYC’s NoHo and it’s as handsome as the rugged man who shops there. Adding to the whole outdoorsy rugged man aesthetic is the store’s seemingly strategic location right next door to the iconic […]

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NYC Fashion Find: La Garçonne Boutique

NYC Fashion Find: La Garçonne Boutique | meltingbutter.com

It still surprises me to see fashion e-tailers put so much energy into clever merchandising, shrewd marketing and beautiful web design and then fall short when it comes to visually presenting their wares in the most “Pinnable” way. But this isn’t so for La Garçonne, an online shopping destination for lovers of minimalism. Here, they’ve […]

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Fashion Find: Hostem London

London Hotspot Find: Hostem | meltingbutter.com

Hostem is the kind of store you would travel from afar to see. Different from other luxury fashion boutiques that attract the ostentatious fashion crowd, this one attracts an intellectual art crowd looking for quiet, directional clothing that speaks to the Hostem customer’s minimalist, and even androgynous aesthetic. Inspiration kicks in as soon as you […]

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