Cool Shop Find: Byredo NYC Flagship Store

Byredo NYC - meltingbutter.com Shopping Hotspot

Byredo’s newly opened SoHo flagship is the embodiment of the brand’s luxurious, simple and understated identity. Upon entering you become instantly immersed in the Byredo shopping experience, which has a distinct and refreshing lack of obvious retailing. Designed by Swedish architect, Christian Halleröd, who has crafted an infrastructure worthy of Byredo’s evocative range of fragrances, […]

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